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Self-Service BI

GAMWIT Self-Service BI lets you define your own KPIs and build the dashboard you need, so your team answers its own questions instead of queueing behind a data team.

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Questions asked this weekNo ticket raised

Question Time to answer

  • Which segments respond to free spins?Under a minuteSelf-served
  • What is bonus cost by game type?Under a minuteSelf-served
  • Which players changed payment method twice?Under a minuteSelf-served
  • Cohort retention by acquisition sourceSaved as a dashboardReused

Example rows, not live data shape as in the GAMWIT platform

Why self-service matters

Most analysis time goes on preparing data, not answering the question.

A question goes to an analyst, then IT, then several databases, and comes back as a spreadsheet after the decision was already made. GAMWIT Self-Service BI lets business users answer it themselves.

See what your team gets

  • 80%

    of a business user's analysis time goes on collecting and preparing data.

    Preparing data
    Finding the insight

Source: GAMWIT's data-to-insight workflow analysis.

The same question, before and after

On the left, the route a business question takes through most operators today. On the right, where it stops going once the KPIs are predefined and the tools are drag and drop.

Data to insight, before and after Self-Service BIBefore: a business user asks an analyst, the analyst goes to IT, IT queries multiple databases, the data is collated and processed, and the answer returns days later as a spreadsheet or a deck. Eighty percent of the time goes on collecting and preparing data. After: the business user builds the view with drag and drop on predefined KPIs and gets the answer right away. They work on the top of three layers: analytical insights, cubes with predefined KPIs, and an enriched data layer.TODAYThe question goes round the buildingBusiness userAnalystIT teamMultiple databasesCollate and processExcel or PowerPointdays laterasksraises a ticketby hand80%of a business user's analysis time goes oncollecting and preparing data. 20% on the insight.GAMWIT's own data-to-insight workflow analysisWITH GAMWIT SELF-SERVICE BIThe question stays with the person who asked itBusiness userDrag and drop onpredefined KPIsAnswer, right awayasksunder a minuteAnalytical insightsyou work hereCubes withpredefined KPIsEnriched data layerBuilt and kept current by GAMWITNo ticket, no wait.The analyst is freed for analysis. Routine questionsare answered by the people who asked them.Useful views are saved as standing dashboards

Today

  1. Business user asks the analyst
  2. Analyst raises a ticket with IT
  3. IT queries multiple databases
  4. Data is collated and processed by hand
  5. The answer returns days later as Excel or PowerPoint

80% of the time goes on collecting and preparing data. 20% on the insight.

With GAMWIT Self-Service BI

  1. Business user builds the view with drag and drop on predefined KPIs
  2. The answer arrives right away, and useful views become standing dashboards

Three layers underneath: analytical insights (where you work), cubes with predefined KPIs, and an enriched data layer, all built and kept current by GAMWIT.

Redrawn from GAMWIT's own data-to-insight workflow diagram.

What your team receives

Questions asked this weekNo ticket raised
Which segments respond to free spins?CRMUnder a minuteSelf-served
What is bonus cost by game type?FinanceUnder a minuteSelf-served
Which players changed payment method twice?RiskUnder a minuteSelf-served
Cohort retention by acquisition sourceMarketingSaved as a dashboardReused
Each of these would previously have been a request to a data team and a wait. The team that had the question builds the answer, and the useful ones become a standing view. Illustrative layout. Example rows, not live data.

This is sample data. In a walkthrough, we show Self-Service BI on your own numbers.

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What changes

What changes when your team can answer its own questions

The same data, without the ticket: the person with the question builds the answer themselves.

Getting an answer

Without GAMWITRaise a request, wait on IT or a specialist BI team, receive a report.

With GAMWITBuild the view yourself in GAMWIT, with drag and drop, when you need it.

Speed

Without GAMWITComplex queries, tedious processing and several rounds of iteration.

With GAMWITInstant, and repeatable when the question changes slightly.

Getting the number right

Without GAMWITManual steps and hand-offs, each one a chance for an error nobody catches.

With GAMWITAutomated, so the number is the same one every time it is asked for.

Scope

Without GAMWITPredefined reports that cannot follow a question you did not anticipate.

With GAMWITProcess-specific KPIs you define, changed as the business changes.

Cost

Without GAMWITA centralized BI team carrying every ad-hoc request.

With GAMWITAnalysts spend their time on analysis. Routine reports are built by the teams that need them.

How it works

How GAMWIT Self-Service BI works

Where traditional BI slows you down

  • Data access bottlenecks

    Depending on IT or a specialist team for every report creates delays, and the opportunity is often gone before the answer lands.

  • Long time to insight

    Complex queries, heavy processing and repeated iterations mean waiting for something that was time-sensitive when it was asked.

  • Human error

    Manual steps carry miscommunication and mistakes into the numbers decisions are made on.

  • Silos and fragmentation

    Data scattered across departments makes a complete view of the business nearly impossible to assemble.

  • No flexibility to explore

    Predefined reports keep users inside a framework that cannot follow the next question.

  • Excel and PowerPoint as the toolset

    When business users are left with a spreadsheet and a deck for analysis, they get fewer insights and lose the hours it took to build them.

  1. Zero reliance on IT

    Access, analyze and visualize independently. No hand-off, so no delay between question and answer.

  2. One KPI framework across sources

    A gaming-specific framework unifies data from multiple systems, so the silos go away instead of being worked around.

  3. Drag and drop, for non-technical users

    An intuitive interface and a real chart library, so people who are not analysts can still ask and answer a question properly.

  4. Real-time and automated

    Insights arrive as the data moves, without waiting for a refresh cycle or a person to run something.

  5. You work on the top layer only

    GAMWIT builds and maintains the data layer and the KPI cubes underneath. Your team only touches the top layer, where the views are built.

See it with your team

See Self-Service BI set up for the questions your team asks.

Book a walkthrough with the GAMWIT team, or start a free trial and explore the platform first.

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Getting started

What you need to get started

What it asks of your team

  • No data science team

    Marketing, Finance, Risk and Compliance teams use it directly, without an analytics background.

  • Works with your data as it is

    Wherever and however your gaming data is stored, the GAMWIT team handles the connection. See how GAMWIT connects

  • Runs on its own

    Once connected, it keeps the view current without anyone running a report.

Recognized by the industry.

  • FinalistCompliance Innovator of the YearVixio · 2024
  • NominatedCompliance Technology ProviderEGR North America · 2024
  • NominatedData and AI PartnerEGR B2B · 2022 · 2023

Run GAMWIT's Self-Service BI on your own data.

The Self-Service BI tool is already built. Connecting your data takes 2 to 4 weeks.

Book a walkthroughTry Self-Service BI

The nine models